Client Email List Management


We can program and host a survey and create unique links with a client-supplied email list in tandem with our own Slice MR provided sample.

We understand that managing emails and reward processing for a customer email list can be a time-consuming and monotonous task. So, Slice MR can handle this on your behalf. With our client email list management service, you can maximize the delivery of emails to your email list. By maintaining a clean and engaged list, you can improve the accuracy of your market research results.

More importantly, our team is familiar with CAN-SPAM compliance, which sets rules for any commercial emails or messages that senders must follow. Avoid penalties and violations while optimizing your email list management with the help of Slice MR. Keep reading to learn more about the list management services we provide.

Why You Need Client Email List Management Services

Woman sitting at a desk with two other women using a laptop and needing help with client email list management

Managing a client email list refers to organizing, maintaining, and utilizing a contact list for the purpose of market research. This typically involves the use of management software or marketing software. Businesses typically collect email addresses from clients who are interested in receiving updates, promotions, and other communications from the business.

Keep in mind, we aren’t your classic email marketing service. For starters, we don’t create content for email marketing but we do organize and keep track of the different segments within our customer list. Our team can help you improve the deliverability of emails and group customers based on demographics, interests, and behaviors. Doing this helps enhance the relevance of your email campaigns and increase the likelihood of engagement for your business.

Email List Management in 3 Ways

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There are several ways Slice MR can help you with client email list management. Our team manages your lists for the purpose of sending surveys. Learn more about our options and their included services below.

Option 1: Basic Client Email List Management

For this option, we can program and host a survey for the client. Then, we’ll create unique links that the client can send to their email lists. We can then gather data from the surveys to gain business insights. We’ll monitor the results and provide regular updates.

Because we provide a reporting link, we can implement monitoring quotas to see how certain customer segments or demographics are falling out. We can also review the data for the client and offer other services such as banner tables or crosstabs.

Option 2: Email List Management With a Panel Sample

This option is similar to the basic email client management mentioned in the previous section but includes a sample of non-customers. Here, we can program and host a survey for a client and then create unique links for them to send out to their email list. In addition to the services you’d expect in Option 1, this option includes a panel sample.

We can program survey logic that allows businesses to change the survey content based on the email address list or the respondents’ answers. For this option, they can be customized for the current client email list and the panel-supplied sample.

This is an ideal solution if you want to test a concept with your existing customers vs. a random sample size of non-customers. Choose this option if you want to test out or experiment with new branding, tagline, or pricing and are looking to see how each market will respond.

For this option, we provide updates while in the field for both the client sample and the panel sample. We also can provide a reporting link for both. We also offer banner tables and crosstabs for both audiences to compare them.

Option 3: Full-Service Client Email List Management and Delivery

This option involves programming and hosting surveys for the client as well as sending them out. We also send emails from our in-house customer relationship management (CRM) software if the client already has the list of email subscribers and they don’t want to send out emails themselves. For this client email list management package, we can incorporate some of the features for email management below:

  • By default, the order of the recipient list will be randomized (i.e., it will send to the email recipients in random order). But Slice MR can also send emails via organized email lists.
  • By default, the system will not send to email addresses it identifies as duplicates. We also have the option to recontact recipients in a multi-wave survey.
  • We offer the option to send emails to a specified number of contacts rather than just the entire sample size. This is a good option to choose if you are a business with different customer tiers. Perhaps some subscribers have access to more information than others.
  • We also offer mobile-ready email templates and a consultative approach to improve the deliverability of the email campaign. We understand the best fonts to use, how to effectively use HTML containers and CSS, and the most effective subject lines for email marketing.
  • Lastly, we test emails using multiple browsers and optimize them for desktop vs. mobile users.

If the client decides to have Slice MR send emails on their behalf, we also take steps to increase the click-through rate and response rate for surveys. Because we use the same tool for programming surveys as we do for sending emails, the entire process is streamlined. This allows clients to take a more hands-off approach to their market research services.

The Importance of Email List Management

Laptop screen showing Gmail inbox to represent client email list management and how a subscriber might receive emails

When utilizing client email list management services, businesses have the advantage of efficiently organizing and segmenting their email contacts, resulting in more targeted and personalized communication with their audience. By creating different segments based on specific criteria such as age, location, or purchasing behavior, businesses can tailor their messages to cater to specific groups of contacts. This segmentation allows for a more personalized approach and ensures the right message reaches the right target audience.

Furthermore, segmentation allows clients to deliver emails that resonate with a particular segment’s preferences and demands. Businesses can effectively showcase their products or services, leading to higher engagement and more high-quality responses from the right lists. When recipients receive emails that are relevant to their interests and needs, they’re more likely to engage with the content and complete relevant responses.

Additionally, regularly analyzing and tracking the performance of your emails can provide valuable insights for your market research endeavors. By monitoring metrics such as open rates, click-through rates, and conversions, you can identify trends, preferences, and areas for improvement. This data can help you refine your business strategies and better optimize future surveys. Thankfully, the team at Slice MR can assist you with monitoring responses and reviewing data.

Choosing Slice MR for Your Email List Services

Learning how to best utilize email management software and manage a list of email addresses is a job in itself. And if you don’t have the expertise, you shouldn’t have to deal with these email management tools on your own. Client email list management services at Slice MR ensure your campaigns are readable, compliant for business emails, and deliverable. This minimizes the chances of emails bouncing or being marked as spam which can negatively impact small businesses and sender reputation.

With Slice MR, you can create custom lists and segments to target specific groups within your audience, allowing for more personalized and effective email campaigns. Our email templates and automation features enable you to streamline your business efforts and save time, while still delivering impactful email content. In addition to our reliable email address management, Slice MR can monitor results and provide regular updates. We also provide excellent support to guide you through any challenges you may face throughout the process.

It’s important for businesses of all shapes and sizes to collect data from their target audience in order to make well-informed decisions. Our market research services help businesses gain accurate and high-quality information to use as a basis for impactful business decisions. From building surveys and collecting respondents to processing data and formulating actionable insights, our team is ready to assist you in succeeding in an increasingly competitive market.

Maintaining a subscriber list and keeping in contact via email is important for businesses as it enables effective email campaigns, ensures high email deliverability, and provides valuable data for optimizing business strategies. Whether you’re a small business owner or operate an enterprise, Slice MR offers a comprehensive suite of client email list management services that cater to your specific needs. Request a quote with our team today.

Slice MR is a premium, full-service online market research company that excels in global quantitative data collection solutions.